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Overview
In an attempt to use my various past experience I`m currently undertaking and Managing the Digital Marketing needs and demands of different brands and industries-Precisely the Media buying section. helping them improve their social media presence and reaching out to their potential audience and clients. Here are some of the projects I worked on lately as a freelancer : 1) Misr Aqarya : one of the top leading companies in the Real Estate field. Working with more than 167 developer and I handle their lead generation process to help them reach their potential audience. 2) Pumpsandbags : A startup project aiming to deliver all the luxury trends of the top brands to different clients all over the world. Brands like (Channel, Christian Dior, LV, Fendi, CK…etc.) 3) Z Events: A full-service event management company (and part of Z World companies) that provides a complete event management solution for organizations, associations and governments around the world. Services include Event Management, Event production, Marketing and Communications, Speaker and Event Programmed Management, and all Event Logistics. Clients I had their media buying activity done while working In Agnecy : - Cleopatra Hospital Group - Ella`s Kitchen - Nesma (a brand selling تكيف صحراوي ) -Weiser -Amyaz
My services include:
Experience
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Digital Marketing Manager & Media Buyer
MAD Marketing and Advertising Agency 2020-07-01 - 2021-07-01
• Planning and executing advertising campaigns (Facebook and Instagram Mostly beside Google Ads) • Analyze campaign performance metrics and conversion metrics to monitor and improve performance. • Identifying target audiences and devising digital campaigns that engage, inform and motivate. • Good understanding of social media KPIs • Deliver monthly report of campaign results. • Creating media plans. • Ability to work with modest as well as huge media budgets without failing the promised KPI range or burning money without optimization • Experience on Using Remarketing and Retargeting campaigns and dealing with different type of Audience (Custom Audience, Look alike Audiences )
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Management Controller
B-Cube S.P.A. (Italian Freight Forwarding & Trucking Services Company) 2011-03-01 - 2017-01-01
• Supports strategy execution by delivering meaningful, accurate and timely reporting & analysis on business performance, thereby supporting management head to make fact-based sound business decisions. • Responsible for collecting relevant data from different departments and issuing analytic reports about various aspects of the business units (Costs, Revenues, Sales Team Performance & evaluation, Clients… etc.) to CEO, such as : i. Issuing briefed and detailed reports concerning evidence of deviation of Actual work achieved from Budget. ii. Monthly & YTD report of costs, revenues and margin assessment. iii. Monthly & YTD report of Clients Analysis iv. Monthly & YTD report of trucking saturation and their average revenue. v. Monthly & YTD report of direct cost averages VS Kilometers. vi. Monthly & YTD report of Inventory usage (battery & Tires). vii. Monthly & YTD report of different kinds of trucks trips (Inland/Overland) compared to previous years trips achieved. viii. Monthly & YTD report of indirect cost amounts and average VS budget. ix. Monthly & YTD report for amounts of Kilometers done VS amounts of Kilometers forecasted. • Help in preparing and planning of annual budget and forecasts. • Help in Issuing consolidated reports for P&L maintaining the accuracy of data sent from related Department through revising before presented to CEO • Monitoring all issued invoices of different activities of the industry to help in maintaining the preciseness of P&L data and other financial statements. • Handling CRM tool. • Prepare any extra analysis requested . • Generally, Acting as a controlling tool to assist in analyzing or tracking any relevant activity within business units .
Educational Details
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Bachelor Degree
Faculty of Economics and Political Science 2004-01-01 - 2008-01-13