User

Ahmed Shehata

Digital marketing specialist

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Overview

My services include:

Experience

Educational Details

  • Bachelor degree

    Tanta university 2014-05-30 - 2018-05-30

Portfolio

Online Engineering Courses - منصة كورسات هندسية

As an expert in media buying, I understood the power of targeted advertising and had the tools and knowledge to reach the right audience for your platform. With my media buying services, I was able to effectively engage with individuals who had a keen interest in architecture and construction engineering. YouTube ads offered an excellent opportunity to showcase your platform through visually appealing videos. I created compelling ad campaigns that captivated the attention of your target audience, driving them to explore your online courses and educational resources. Whether it was showcasing the latest architectural designs or highlighting innovative construction techniques, my YouTube ads helped you make a lasting impression. In addition to YouTube, my media buying services extended to Facebook ads, providing you with another avenue to reach potential learners. By leveraging Facebook's robust targeting options, I narrowed down your audience to individuals in Egypt and the Gulf area who had expressed an interest in architecture and construction engineering. My tailored ad campaigns appeared in their newsfeeds, enticing them to click through and discover the value your platform offered. I understand that your goal was to attract motivated learners who were passionate about the field of architecture and construction engineering. Through strategic media buying, I helped you maximize your ad spend by reaching the most relevant audience for your online learning platform. By partnering with me, I was able to utilize my media buying services on YouTube and Facebook ads to propel your platform's growth in Egypt and the Gulf area.

Shoes Shop متجر أحذية

In my role as a media buyer, I was responsible for planning, executing, and optimizing Facebook ad campaigns for an online shoe store. I utilized Facebook's robust targeting options to reach the ideal audience, ensuring that the ads were shown to individuals who had a genuine interest in footwear and related products.

Weight loss product - منتج تخسيس فقدان الوزن

In my role as a media buyer, I was responsible for developing and implementing Facebook ad campaigns for a weight loss product. I strategically utilized the messages objective to initiate conversations with potential customers, allowing for personalized interactions and building trust in the product. I crafted compelling ad creatives that effectively communicated the benefits and unique selling points of the weight loss product. By incorporating persuasive copy, eye-catching visuals, and clear call-to-actions, I engaged the target audience and encouraged them to initiate conversations with the brand through Facebook Messenger. By actively managing the conversations, I provided valuable information, addressed inquiries, and guided potential customers through the sales funnel. I utilized my knowledge of the weight loss industry to offer personalized recommendations and highlight the effectiveness of the product, ultimately driving conversions. In addition to the messages objective, I also utilized the conversions objective to optimize the ad campaigns for driving actual sales. I carefully tracked and analyzed key metrics such as click-through rates, conversion rates, and cost per acquisition to identify opportunities for improvement and make data-driven optimizations. By continuously testing and refining different ad formats, targeting options, and messaging strategies, I was able to optimize campaign performance and achieve exceptional results. I closely monitored the return on investment (ROI) and made adjustments as necessary to ensure maximum effectiveness and profitability for the weight loss product.

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